Being Pragmatic is a Key to Having the Right Mindset For Your Online Business

Pragmatism is a fancy word for being realistic but it is an important aspect of your mindset to online success.

Why? Because you need to be realistic in your approach to creating an online business. But before I continue, let me just state the following:

Creating and owning a business online is not for everyone .

Owning your own business (as with most other forms of business ownership) means you do not report to a higher authority. It means you may set your own objectives and schedule. Quite frankly, there are people who do not respond well to such circumstances. Some people need the structure of an office setting, having a boss, coworkers, deadlines and so forth. There is absolutely nothing wrong with that, but it is important to recognize if you fall into that category.

For those who acknowledge that having an online business is for them, it is especially important to recognize and understand how important it is that you are pragmatic in the following three fundamental areas:

1. Budget
2. Time
3. Technological Capabilities

If you are not realistic about your abilities or constitutions in these areas, you will have a tough time identifying the best path to your online success.

For example, lets look at your budget. First, you must understand regardless of whatever form of online business you pursue, there will be start-up costs. But you must also be sure you understand completely what those costs are.

I learned this the hard way when I joined a curriculum based program to learn an aspect of online marketing for a hefty dollar amount only to learn that four weeks into the curriculum, I would need to purchase two tools to continue with the course agenda. I had spent all my available funds on the enrollment and really had no money left to spend additional products (to the tune of $ 700). Be sure to read Step 3 on Understanding Cost! Learn how much you have to spend at start-up and down the road and stick to your budget.

Another example could have been related to your time. Let's say you have a full-time job which requires you to work on average 50 hours per week and you have a family of four which takes a lot of your non-employed time. Signing up for a program which requires you to spend 20 plus hours per week learning the materials may be challenging and potentially frustrating.

From a technological standpoint, while it is likely you will have to learn new skills, if your familiarity with a computer is limited to turning it on and reading email, you most likely should not be looking at complex programs requiring an understanding of multifaceted tools which operate in concert with each other- – at least for starters.

Being pragmatic and realistic in your approach to choosing an online career is critical to your success. Ignoring these factors can you lead you down the wrong path and to ultimate loss of time and money.

Be real!

Here's to your online success!